Companies are continually increasing their international presence into further markets, whether it’s to lure new customers, looking to expand product expertise, or to support growth in emerging markets. Following the correct approach is vital, so without the right method, you could be left open to unpredictable or unmanagable costs, loss in productivity, or even jeopardise your market share.

Ensuring the right technology supports you is one piece to the puzzle, and making sure you have an effective procurement strategy for your new office/s is crucial within this.

Excelien explores how to formulate and develop on an efficient and productive IT procurement strategy and allow you to expand into further markets whether its the US, EMEA, APAC or Africa. We highlight six essential elements to look out for, follow these, and you can be confident that you’re making the right choices.

The Foundation of IT Procurement Planning

To be successful in expanding into further markets, define an accurate blueprint for how you envisage your IT procurement to look in your new region, whether its a carbon copy of your current site or completely new.

It’s tempting to keep IT procurement local, and with current suppliers. Still, often this adds costs and complexity and can result in timezone issues, delivery issues or non-compliant IT solutions that are not fit for purpose.

Let us revise that plan. It’s better to build a procurement function within your new territory or outsource procurement to a partner with deep experience within the region.

Why Tech Specs Matter

Once you’ve set up the infrastructure to support the users, policies to be enforced, and a strategy which allows your to expand seamlessly with your growth plan, you need to think about what solutions will support your users and business needs.

Balancing your decision here is no picnic; you can under specify requirements and achieve short term goals with budgets but fail long-term goals related to growth and risking employee productivity. But on the other side, you can over-specify, over-spend and lose credibility.

It’s not as simple as getting the raw technical specs correct. Take into consideration what is the purpose of the office, is it offering the same service as the head office, will it have a support team, are the users home or office-based. Choosing the right device for your employees is imperative, and can support talent acquisition.

Gen Z and Millennials, for instance, aspire to be part of a company that lets them work on tablets, phones, and PCs alike—and preferably across all devices seamlessly. Considering that by 2025 roughly 75% of the workforce will be made up of millennials and Gen Z, your device procurement could make a big difference to your organisation’s ability to attract talent in the future.

The Hidden Costs of Great Tech

The Apple iPhone was created in 2007, fast forward 13 years and think how fast technology has moved, take this approach to your technology and where the market is now, and how it will look down the road when you’re making procurement decisions.

A common problem a few years ago, you may order hundreds of Laptops for a vendor whether its HP, Lenovo, Apple or Dell, only for them to change their charging port to USB-C after. Suddenly you have hundreds of laptops that use old peripherals, and consequently, the market price has also dropped. Frustration from your employees because they haven’t got the latest technology and for you now having assets which have moved on.

But partner with an experienced and knowledgable procurement provider, whether that is local or in another region, you can be assured your tech solutions, and purchases are future-proofed.

An experienced procurement provider will ensure they are always ahead of the market news and can relay these updates on to you, often companies turn to tin or box shifters low cost and low service value. With the right partner, you’ll get the right solutions for the right region, with no nasty surprises that cost you time and money.

Consider How Things Operate Across Borders.

Once you step across the borders, there’s more to consider and acknowledge how your systems and IT solutions deliver their services. You also need to think carefully about work cultures, and people work.

It reaps benefits to consider the softer side of management in geo-dispersed locations, such as how to:

  • Work productively across varied languages and maintain global communications.
  • Navigate diverse business cultures (for example, some countries may be more flexible to remote working, while others may be very centred around working in the same office).
  • Get the most from a different hiring pool; diverse skills and expertise can benefit your organisation.
  • Efficiently pay and receive payment in different currencies.
  • Manage varied customs, laws, and tariffs on imports and exports.

There’s, even more, to think about if you’re expanding into multiple regions simultaneously. Do you plan to move into a few different countries at the same time?

For example, will you need different keyboards to cater for different languages between your territories? And what happens when your people have to travel between regions? Can your IT equipment and peripherals help people work seamlessly wherever they go, or will they be stuck having to carry around an endless power supply adapters?

Where will your equipment fit

More often than not, the kit you procure goes straight to the end-user or direct to the data centre. But, what do you do about the charging cables, keyboards and other peripherals you want to keep in stock?  

Filling up your new office with equipment which is there as surplus and back up, is not efficient practise, also difficult to monitor if you’re based overseas. 

This leaves with you a few options, look into a just-in-time fulfilment approach, either from your suppliers directly, or through a trusted procurement partner. Alternatively, if you need to stock hold because hardware might be build to order or have lead times associated, you can look at your procurement partner to set up secure and easy to manage fulfilment centres. By procuring solutions as and when you need them, you can get everyone the devices and kit they require.

Technical & Cultural Challenges with a Global Procurement Partner

Embarking in new markets is exciting, you learn and develop new skills, and this requires a comprehensive understanding of the technologies the users, organisation, and you need – and the providers that can offer it in those new locations you expand into.

Beyond understanding and overcoming the technical challenges, consideration for culture and customs is something which requires significant focus. For example, how does your new office view remote working or contractors? Is working from home an option available, or will you need to remote meeting and collaboration solutions? What about contacting each other, do they have preferred methods like IM, Socials, or mobile? Do users regularly travel from country to country?

Supporting Staff

In an ideal world, you want people on the ground with a mixture of extensive procurement and fulfilment expertise and comprehensive local knowledge. It’s these factors that will make sure your expansion goes as smoothly as possible. 

Nevertheless, obtaining these skills internally is going to be a challenge, unnecessary commercial overhead, and time-consuming. Countless businesses lean on a procurement partner to manage the burden for them.

As you know, there’s more to procurement than just getting the right kit to the right people. If you treat procurement as a purely transactional function, that’s what you’ll get. But if you’re willing to work with a strategic partner, your procurement can add high-level value to the business. This will enable you to pursue your expansion and digital transformation initiatives with confidence.

At Excelien, we have extensive experience in navigating both the technical and cultural challenges of global expansion. In fact, we’ve helped some of the biggest businesses in the world successfully grow into new territories.

Are you interested in expanding into further countries? It’s likely that you’re experiencing (or will soon encounter) a range of technical, financial, and cultural challenges.

If you’d like to talk through these challenges and learn more about how Excelien can help you solve them, contact one of our procurement experts.

Excelien continues growing its vendor community partnering with Talkdesk, an enterprise cloud contact centre (CCaaS) that empowers companies to make customer experience their competitive advantage.

The partnership held the solution to the common problems our clients have endured. The ease of integrations, reducing costs, decreasing ramp-up time for the agent, improving employee satisfaction and having a platform that is straightforward to manage and doesn’t require specialists to operate. Talkdesk has already established a name within the CCaaS market with clients such as Tandem Bank, TAP Air Portugal, Trivago and IBM.

The challenge is that most contact centre technology out there today can’t meet these modern customer needs. Most were built 20+ years ago, before the digital revolution. These systems operate as channel silos, with little or no integration to CRM or other systems. They are inflexible, hard to adapt to the everchanging business needs and expensive to maintain. These systems lack innovation, so adopting new technology like AI is virtually impossible. And this isn’t just a problem with on-premises systems, its also an issue with first-generation cloud solutions.

Ease of Integrations

The fact we’re in an era where innovative collaboration and productivity tools are growing faster than ever, to be able to meet the demand for integrations quickly and easily is what IT teams need.

Gone are the days of getting in developers to create APIs, with Talkdesk AppConnect you’re able to extend capabilities with push-button integrations with over 100+ partners. AppConnect is recognised by Gartner as the industry’s first app marketplace for the contact centre.

AppConnect gives you the flexibility to test the integrations for 30 days for free, and then co-term with the monthly payments. The apps require no long-term commitment and plans can be modified, upgraded or cancelled at any time.

Reducing Costs

Understanding Cost Avoidance vs. Cost Reduction is the message we want our clients to understand. If the main focus is on what you’re paying now, you’ll be likely to be in a scenario of you get what you pay for, and potentially at risk not being able to scale for future growth.

With Talkdesk, we see that it addresses cost reduction in further areas such as automation through IVR and AI, agent attrition and missed call opportunities which helps your business build up more profit over time. We also look at how we can reduce operational costs, and unaccounted costs such as efficiency, self-service adoption, integration workflows, and disaster preparedness.

It’s about thinking long term.

The Stats Speak the Truth

In the world of sales, if you’re referred to someone or recommended a product you’re 72% more likely to purchase it. Talkdesk has some great accolades having the most and best reviews with Gartner, G2Crowd and Salesforce AppExchange

And being recognised by their clients as well as Gartner has resulted in Talkdesk to enter the Leader quadrant for the Contact Centre as a Service Magic Quadrant. Talkdesk is one of only three vendors appearing in both the North American quadrant and Western Europe Contact Center as a Service Magic Quadrant making Talkdesk an exceptional option for companies requiring an end to end solution for contact centres globally. Talkdesk is the most recent vendor to be in the leadership quadrant and the fastest company ever to make it into the leadership quadrant.

 

Improving Customer Experience

On average there are 7 stages of transition through the customer experience life cycle, and we look at how Talkdesk manages these, and how it minimises customer effort, boost customer satisfaction, maximise resources and ultimately generate revenue.

 

1 – Method of Communication

Customers are not the same as 10 years ago, they’ve shifted from how they traditionally got in contact, they expect to be able to contact you via IM, Whatsapp, Socials and some just don’t want to chase and want the company to contact them back at a convenient time.

Talkdesk provides access through all these contact channels whether its Web, Mobile, Social, Email, Visual/Video or Live Chat.

2 – CRM Integration

Customers expect a personal experience, and to do so, CRM integrations need to present context to the agent and contact centres with real-time information about customers, empowering your agent to have more intelligent and seamless conversations.

Whether that identification is their account number, email address or number, it can help quickly identify and address the customer, allowing more profound insights into what the call might be, and promptly personalise the callers information.

 

3 – IVR & Self-Service

We all have shortcuts to get around the IVR, such pressing 5 “if you’re planning to leave the service” (which would usually get answered quicker!). Talkdesk empowers the customer to use self-service and cut costs by freeing up agents.

As customers call in, the IVR can quickly distinguish customers needs and have them directed to specific agents. This frees up unnecessary time trying to guide the customer to the correct agent, the customer can speak to some who specialises in their topic. If a customer just needs to know their balance on an account or when a bill is due – that’s something an IVR can handle.

4 -Intelligent, Skills-Based Routing

Talkdesk wants to deliver exception customer experience, but how?

We connect the customer with the best available agents based on their skills, reducing interaction time, improving the quality of service and reducing re-queues. There is also the ability to provide real-time information to the customer about their wait time, queue position and options to opt for callbacks. The intelligent mapping of calls can prioritise high valued or high-risk accounts, getting them to agents as quickly as possible

5 – Efficiency Tools

Talkdesk generates efficiency for common tasks with tools like disposition codes or preview dialers, these can conserve time and improve agent utilisation and productivity.

Preview dialers allow outbound reps to have context prior to calling, and power dialers can decrease the time it takes to place calls and leave messages and can move seamlessly onto their next conversation.

Disposition codes help complete everyday tasks to help improve agent productivity by decreasing after-call work and allowing these to be easily indexed within the Talkdesk reporting.

6 – Reporting & Analytics

The Talkdesk dashboard allows you to gain real-time visibility and administration with real-time reporting and advanced analytics. Instead of worrying about code to building out your metrics, you have simple click functionality to create instantaneous dashboards to proactively run your contact centre, leveraging BI to uncover insights and optimise your team.

7 – Workforce Engagement

Beyond the dashboard and reporting, you want to engage your staff wherever the agents are located, whether they’re remote, based in different time zones or part-time during the busy periods such as Christmas. Talkdesk allows you to create the right balance between cost and service-level management. Talkdesk provides tools to forecast contact volume, schedule contact centre staff based on workload and plan for future events.

Talkdesk can evaluate & benchmark agent performance, which means they can adequately reward or promote agents with accurate depictions of their performance. To help with that, they can ensure compliance with call & screen recording.

 

Talkdesk for the Future

Excelien see Talkdesk as the future of contact centre services with the speed of innovation which Talkdesk is developing, being cloud-native, AI deeply embedded within the platform, an industry-unique App Ecosystem and agile development of new capabilities – it leaps ahead over its competitors.

And for our clients, Talkdesk is Customer-Experience obsessed, with one of the only vendors to deliver a 100% uptime SLA, achieve 98% CSAT rating from their customers and over 134% net retention.

Our cloud advisory team at Excelien are experienced in deploying a range of contact centre rollouts through every step of the journey, and our consultants can navigate you to see how Talkdesk can increase productivity, manage costs and move to a futureproofed solution.